AMAZON VENDOR CENTRAL SERVICES: AMAZON EXPERTS | SPECIALISTS
AMAZON VENDOR CENTRAL SPECIALISTS
1P: Sell first-party wholesale, directly to Amazon Retail, using the Vendor Central interface.
Amazon Vendor Central is the web interface used by manufacturers and distributors. If you sell via Vendor Central, you are called a first-party seller meaning you act as a supplier, selling in bulk to Amazon. Registration on Vendor Central is by invitation only.
A sure sign that a company is selling through Vendor Central is the phrase “ships from and sold by Amazon.com.”
FEATURES OF AMAZON VENDOR CENTRAL
- Invite only
- Standard payment terms
- Less control over prices
- Allows A+ content
- Potential for larger volume
- Access to AMS, AMG, and other promotions
- Amazon Vine Program, Subscribe & Save, and other marketing programs
WANT TO MOVE FROM AMAZON VENDOR CENTRAL TO SELLER CENTRAL? CONTACT THE AMAZON EXPERTS AND CONSULTANTS
WE are an E-Commerce Marketing Group recently put together an amazon strategy for a world class potential client who wanted to migrate from Amazon Vendor Central to Amazon Seller Central. We have outline these strategies in a news post so we can be in a position to help additional retailers or merchants who also want to make the migration.
AMAZON SELLER CENTRAL (3PL) VS. AMAZON VENDOR CENTRAL (1PL) WHAT’S THE DIFFERENCE?
We have noticed a growing trend of brands wanting more control while selling on Amazon. Find out the difference between Amazon Seller Central vs. Amazon Vendor Central – read our blog post.